Vancouver-headquartered Hootsuite has partnered with NPower Canada to bring digital education and curriculum to 1,100 NPower Canada program participants.
NPower Canada is a non-profit workforce development initiative that equips underrepresented job seekers across Canada for in-demand tech careers.
NPower Canada offers tech-training programs and IT certifications in Alberta, Ontario, and Nova Scotia for young adults 17-30 years old at no cost, and thanks in part to a partnership with Hootsuite, has expanded into British Columbia.
As a founding corporate partner in BC, Hootsuite has offered three of its Hootsuite Academy courses as a supplemental learning offering alongside a monetary donation to empower NPower Canada alumnus to grow and develop into the next generation of digital leaders.
Participants have been offered Platform Certification Course, Social Marketing Certification Course, and Advanced Social Advertising Certification Course training, as well as opportunities for mentorship from Hootsuite employees through 1:1 speed networking sessions.
Today, NPower Canada held a virtual graduation ceremony to celebrate the completion of its inaugural BC cohort where Hootsuite will award one graduate with the Above & Beyond Leader Award, a certificate of achievement.
“As digitization and automation continue to occur at a rapid pace, NPower Canada aims to offer opportunities for our alumni to gain new skills and certifications to remain competitive in the job market,” said Andrew Reddin, Chief Operating Officer, NPower Canada. “Our partnership with Hootsuite provides new avenues for our alumni to gain crucial social media skills that will help them advance in their careers”
“We’re excited to celebrate the graduates who have worked hard to complete this program,” said Eva Taylor, Corporate Social Responsibility Director, Hootsuite. “At Hootsuite, we’re passionate about bridging the digital skills gap and believe that everyone should have the chance to learn, grow and have success in the tech industry.”
“This partnership was a natural fit for us as we strive to provide equal opportunities for talented individuals to work in tech. We’re thrilled to have the opportunity to collaborate with NPower Canada and use the power of education to equip and shape the digital leaders of tomorrow.”