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As artificial intelligence begins to jostle Canada’s employment economy, those looking to carve out a career must increasingly look to stand out for their human intelligence and skills.
LinkedIn has joined forces with secure identity company CLEAR to introduce identity verification for Canadian members, adding a layer of human authenticity to the professional social network.
This initiative is designed to augment digital trust and security, allowing LinkedIn users in Canada to validate identities via the CLEAR Verified platform from within the LinkedIn application.
“As LinkedIn continues to prioritize authenticity and security, these new verification options empower Canadian LinkedIn members to build a trusted professional network,” stated Diana Luu, LinkedIn Canada Country Manager, “ensuring a safer and more reliable experience for everyone on the platform.”
The process to verify with CLEAR includes providing government-issued ID and a selfie.
Once verified, a badge will appear on the user’s LinkedIn profile, signifying a successful identity confirmation.
“CLEAR and LinkedIn share a vision of trust and safety for our millions of users,” said CLEAR CEO Caryn Seidman Becker. “We’re excited to expand our partnership to Canada to help more people foster genuine connections online.”
According to Becker, verified members are more likely to be hired.
“When you verify your identity with CLEAR on LinkedIn, you’re more likely to be considered for a job, have your in-mail opened, and build connections,” the CEO posits. “It’s that simple.”
This collaboration with LinkedIn in Canada marks the company’s first expansion outside of the US.
The feature rolls out to members in Canada beginning this month.
LinkedIn has 22 million users in Canada and 900 million overall.
Based out of New York, CLEAR has verified more than 17 million users so far.
