As our nation’s major technology hubs continue to grow, Canada boasts more tech workers than ever.
With so much news, data, and events to cover across the country, Tech Talent Canada leans on professionals in the field to help keep our audience properly informed and up-to-date.
Below, a roundup of what local experts have been saying about tech and talent in Canada recently.
The Next Generation of Talent
“Gen Z graduates are in the driver’s seat when it comes to recruitment and retention,” believes Maggie Da Prato, Head of Talent for the Americas at Dialectica, an information services company that shapes better business decision-making worldwide. “The talent pool is barely sufficient to fill the growing number of job postings in the tech realm.”
In her essay “The Secret to Gen Z Recruitment and Retention,” Da Prato covers how the landscape is shifting from a conventional one-way conversation—“Tell us about your experiences” and “Why do you want to work for us?”—into a two-way dialogue that addresses the needs of both sides: “What are you expecting from our workplace?” and “How can we help you build a successful career?”
Some Canadian tech companies are leaning into creative solutions, such as co-op programs to build their talent pool, according to Emily Hann, People and Culture Manager at Redbrick, a portfolio of digital companies.
Tech Talent Canada founder Rob Lewis spoke with Hann about “How To Build The Next Generation Of Talent.”
Hybrid the New Normal
Gartner predicts 40% of organizations will offer a blend of virtual and physical work experiences by the end of 2023. Within tech companies hiring tech talent, that figure is already at 99%, according to Tech + People Network.
Ryan Wong, CEO of Vancouver-based tech unicorn Visier, warns the Pandemic-driven normalization of remote work —and the complexities that arise with it—should not be underestimated by employers.
“Hybrid work has changed the nature of our workplaces more than anything else since the invention of the internet,” stated Wong recenty.
Deidre Deacon, General Manager for ViewSonic’s Canadian operations, argues that despite the paradigm shift to hybrid workplaces, “the essentials of what comprises a successful corporate culture have not changed.”
While the fundamentals of company culture remain untenable, some of the strategies and tools to achieve such ideal workplace flow and morale have certainly changed.
“Employers need to develop a new set of strategies that engage and empower their employees,” Deacon writes in “The New Face Of The Hybrid Workplace,” which includes developing immersive hybrid experiences—no small feat.
“Managers can start by gaining deeper insight into how their people like to work,” she offers. “From that input, start rethinking workflow and workspace design.”
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